Customized Solution – One size does not fit all which is why we tailor an investment plan to help you reach your personal financial objectives. We start with a financial planning process which will analyze your complete financial picture, quantify your goals, and help us understand where you want to be financially in the future. Your financial plan will offer ways of meeting your retirement goals, minimizing taxes, preparing for estate planning needs and saving for education goals. Then we will develop a custom Investment Policy Statement which directs how your assets will be managed. Lastly we monitor the Financial Plan and the Investment Policy Statement on an ongoing basis to review our progress and make adjustments as needed.

Alignment of Interests – We work under a Fee-Only arrangement exclusively ensuring that our interests are aligned with those of our clients. There is never any conflict of interest so you have the peace of mind of knowing that we will always act in your best interest. We do not sell investment products, accept commissions, or accept any third-party compensation. Our incentive is to help you meet your financial goals by generating absolute returns. It’s a partnership, the larger your account grows the larger our fee grows.

Expense – Hartshorn & Co., Inc. has a very simple advisory fee structure: 1% of assets under management per year (.25% paid quarterly) for equity and balanced portfolios under $2 million in assets and 0.75% for portfolios over $2 million. We offer a separate fee structure for fixed income portfolios which starts at 0.50% for portfolios under $2 million in assets and 0.35% for portfolios over $2 million. Our advisory fees are very competitive with the fees of other advisers and usually below the advisory fees associated with mutual funds and brokerage firm wrap accounts.

Time - In the United States alone there are 13,000 publicly traded companies, 197 industry groups, dozens of business magazines, hundreds of trade magazines, scores of market data services. Keeping up with this information is a full time job of its own. We manage money for individuals who prefer to spend their non-work hours with their families or with leisure activities.

Exceptional Client Service – Our clients work directly with their portfolio manager, not a sales person or a customer service rep. Communication is very important in any relationship which is why we like to talk with you as often as you deem necessary and to meet with you in person at least twice a year. Each quarter we generate a comprehensive portfolio performance report that shows all gains and losses so you will know exactly where your portfolio stands. We will also keep you abreast of the present market environment and communicate the plan that we have set forth to navigate it. Therefore it is our hope that having a good line of communication will give you the comfort to sleep well at night.